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DAV University DAV University

Dr. Gitika Nagrath (Coordinator and Dean-CBME & Humanities) Dr. Sandeep Vij Dr. Ashutosh Gupta Dr. Satinder Kumar Puneet Sharma (On Leave) Dr. Rajesh Shankar Sharma Bindia Daroch Kewal Krishan Vinod Dr. Balpreet Kaur Pallavi Rattan Simran Kaur Ajay K Khullar Ridhima Goel Taranjot Kaur Purvi Sawhney Ishmeen Palak Neha Navneet Kaur Bhavya Kaushal Harmanpreet Kaur Harmanjot Kaur Simran Kaur Mansi Dr. Manpreet Kaur Radha Prajwal Dr. Rajveer Kaur Ms. Gurkamal Kaur Manjot Kaur Mahima Thakur Ajit Kumar Anjali Karamjeet Kaur Kanchan Iknoor Saini

CBME
Dr. Rajveer Kaur
MBA, PHD (Marketing)
Assistant professor
12 years
Email: rajveer.kaur@davuniversity.org, Raj.sahota12@gmail.com
Contact No.: 9877323179
Membership: The Asia Society of researchers (ASR). ASR member No.: R219092945
Brief Profile

Dr. Rajveer Kaur is an academic professional with 12 years of teaching experience and a Ph.D. in Marketing. Her areas of specialization include digital governance, consumer behaviour, and green marketing. She has published research papers in national and international journals, including publications in Scopus-indexed and ABDC-listed journals, and has presented papers at national and international conferences. She is a member of the Asia Society of Researchers (ASR) and has registered copyrights(Patents) related to technology-based devices.

She has enhanced her academic and research expertise through professional development programmes in research methodology, Structural Equation Modelling (SEM), statistical data analysis, qualitative research, and academic writing.

Publications
Professional Activities
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