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Department of Commerce, Business Management and Economics Research Publications

Dr. Sandeep Vij

  • Research Papers

 

  • Farooq, R., & Vij, S. (2022). Toward the measurement of market orientation: scale development and validation. Management Research Review, Vol. 45 No. 10, pp. 1275-1295 https://doi.org/10.1108/MRR-12-2020-0753

 

  • Farooq, R., Vij, S., & Kaur, J. (2021). Innovation orientation and its relationship with business performance: Moderating role of firm size. Measuring Business Excellence, Vol. 25 No. 3, pp.328-345. https://doi.org/10.1108/MBE-08-2020-0117.

 

  • Vij, S. (2020). The Relationship Between Entrepreneurial Orientation and Knowledge Management Orientation, The IUP Journal of Knowledge Management, Vol.18, No.3, pp.23-38.

 

  • Sharma, A. K., & Vij, S. (2019). Communities of Practice: An Engine of Social Capital and Business Performance. Communities of Practice: An Engine of Social Capital and Business Performance”, Our Heritage, 67(10), 144-157.

 

  • Farooq, R., & Vij, S. (2019). Does market orientation mediate between knowledge management orientation and business performance? Journal of Information & Knowledge Management, 18(04), DOI: 10.1142/S0219649219500394

 

  • Vij, S. (2019). The Interface of Corporate Governance with M&A: Research Themes, The IUP Journal of Business Strategy, Vol. XV, No.3, pp.19-38

 

  • Bedi, S., & Vij, S. (2018). Infosys Limited: Corporate Governance Issues in Panaya Deal. Journal of Emerging Technologies and Business Management, 9(1), 29-48.

 

  • Singh, G., Singh, I., &Vij, S. (2018). Antecedents and Consequences of Customer Loyalty: A Conceptual Model. accepted for publication in the International Journal of Applied Business and Economic Research, Vol.15 February 2018 issue.

 

  • Farooq, R., & Vij, S. (2018). Linking Entrepreneurial Orientation and Business Performance: Mediating Role of Knowledge Management Orientation. accepted for publication in Pacific Business Review International, 10(8), February 2018 issue.

 

  • Taneja, G., &Vij, S. (2017). Big Bazaar Direct. IMT Case Journal,7(3).

 

  • Farooq, R. &Vij. S. (2017). “Moderating Variables in Business Research”, The IUP Journal of Business Strategy, 14(4), 34-54.

 

  • Vij, S., &Farooq, R. (2016). Moderating Effect of Firm Size on Relationship between IT Orientation and Business Performance. The IUP Journal of Knowledge Management, XIV, No. 4, pp. 34-52.

 

  • Vij, S. (2016). Quality to Loyalty in Retail Banking: A Conceptual Model. Synergy: Journal of Commerce and Management. Vol. 2, Issue, pp. 44-52

 

  • Vij, S. (2016). Are subjective business performance measures justified? International Journal of Productivity and Performance Management. Vol.65, No.5, pp. 603–621.

 

  • Bedi, H. S., &Vij., S. (2016). Antecedents and Consequences of Frugal Innovation: A Conceptual Model. in K. Ghuman, A. Sharma, and A. Garg (Ed.), Indian Management: Proceeding of International Conference on Indian Management. Thapar University, 2016 (pp. 253-269), Bloomsbury: India.

 

 

  • Vij, S. (2015). Connecting Customer Loyalty to Growth. ShodhPrerak, Vol. V, Issue 3/4, 2015, pp.137-144

 

 

  • Bedi, H., &Vij, S. (2015). How do age, type, size and nature determine firms’ entrepreneurial orientation? International Journal of Applied Business and Economic Research, 13(3), 1015-1030.

 

  • Vij, S., &Bedi, H. S. (2015). Entrepreneurship and economic development - Theoretical perspectives, The Economic World, 2(1), pp. 1-12.

 

  • Vij, S., & Farooq, R. (2014). Multi-group moderation analysis for relationship between knowledge sharing orientation and business performance.  International Journal of Knowledge Management (IJKM), 10(3), pp. 36-53. 

 

  • Vij, S., &Farooq, R. (2014). Knowledge sharing orientation and its relationship with business performance: A structural equation modelling approach. The IUP Journal of Knowledge Management, 12(3), pp. 17-41.

 

  • Vij, S. (2013). Predictors of attitude toward advertising – An empirical study of North Indian consumers. Abhigyān, 31(3), pp. 53-63.

 

  • Vij, S., & Sharma, P. (2013). Does entrepreneurial education enhance the entrepreneurial drive of business students? IUP Journal of Entrepreneurship Development (IJED), 10(2), pp. 65-82.

 

  • Vij, S., &Bedi, H. S. (2012). Relationship between entrepreneurial orientation and business performance: A review of literature.The IUP Journal of Business Strategy, 9(3), pp. 17-31.

 

  • Vij, S. (2012). Psychographic segmentation based on belief factors underlying attitude toward advertising in general. International Journal for Management Research (IJMR), 1(4), pp. 34-54.

 

  • Vij, S. (2012). Are you using social media for marketing? North India’s Business and Trade, 1(2), pp. 50-51.

 

  • Vij, S., & Singh, R. (2011). Dimensions of consumers’ advertising beliefs in India. Indian Journal of Marketing (IJM), 41(3), pp. 21-32.

 

  • Vij, S., Sharma, R., & Sharma, M. K. (2010). A study of identifying the emotional competence of indian salespeople. The IUP Journal of Marketing Management (IJMM),9(3), pp. 24-40,

 

  • Singh, R., &Vij, S. (2008). Public attitude toward advertising: An empirical study of Northern India. The ICFAI Journal of Marketing Management, 7(1), pp. 49-66.

 

  • Vij, S. (2007). Outsourcing: From BPO to KPO (Indian kaleidoscope). In: Strategic Outsourcing, Ed: Dogra, B., Khara, N., &Verma, R., pp. 273-283 New Delhi: Deep & Deep Publishers.

 

  • Vij, S. (2003). Knowledge Sharing: The Core of Knowledge Management.M-World, Journal of Ludhiana Management Association, 2(1), pp. 16-18.

 

Conference Papers

 

  • Vij, S. Linking Entrepreneurial Orientation and Business Performance: Mediating Role of Knowledge Management Orientation. International Conference on Strategies in Volatile and Uncertain Environment for Emerging Markets, IIT Delhi, 14th - 15th July, 2017.

 

  • Vij, S. Communities of Practice: An Engine of Social Capital and Business Performance, Implications of Infosys and Tata Cases for Corporate Governance in India, Transforming Tacit Knowledge into Explicit Knowledge for Delivering Business Goals. National Conference on ‘Strategic Management: Delivering Business Goals, Chandigarh, 22nd December, 2017.

 

  • Surbhi,&Vij, S. (2017). Implications of Infosys and Tata Cases for Corporate Governance in India. National Conference on ‘Strategic Management: Delivering Business Goals, Chandigarh, 22, December, 2017.

 

  • Kainth, N., &Vij, S. (2017). Transforming Tacit Knowledge into Explicit Knowledge for Delivering Business Goals. National Conference on ‘Strategic Management: Delivering Business Goals, Chandigarh, 22, December, 2017.

 

 

  • Vij, S., & Farooq, R. Moderating effect of industry type and firm size on relationship between IT orientation and business performance. 18thAnnual Convention of Strategic Management Forum at Indian Institute of Foreign Trade (IIFT), New Delhi, 17th - 19th December, 2015.

 

  • Kumar, V., &Vij, S. The role of spirituality and ethics in transformational leadership. The International Conference on Spirituality: The Essence of Ethical Leadership and Management, at School of Management Sciences (SMS) Varanasi, 22nd - 24th November, 2014.

 

  • Vij, S., & Farooq, R.Impact of knowledge sharing orientation on business performance. 16thAnnual Convention of Strategic Management Forum, Indian Institute of Management, Kozhikode (IIMK), 23rd - 25th May, 2013.

 

  • Vij, S., &Jhanji, H. Business incubation: A review of research orientations, impacts and determinants of success. Tenth Biennial Conference on Entrepreneurship, Entrepreneurship Development Institute (EDI), Ahmadabad, 20th -22nd February, 2013.

 

  • Vij, S., & J. Sharma, J. An empirical study on social media behaviour of consumers and social media marketing practices of marketers. 5th IIMA Conference on Marketing in Emerging Economies, Indian Institute of Management, Ahmadabad (IIMA), 9th -11th January, 2013.

 

  • Vij, S. Social media marketing strategy: A case study of AGTS. 15th Annual Convention of Strategic Management Forum, Indian Institute of Management, Indore (IIMI), 3rd - 5th May, 2012.

 

  • Vij, S., &Singh, Are ethics important for competitive intelligence professionals? Amity Competitive Intelligence Conference - 2012 (ACIC-2012) Competitive Intelligence for Organizational Success, Amity University, Noida, 6th March, 2012.

 

  • Vij, , Sharma, R., &Kaur, P. Ethical orientation of managers in insurance industry in India. International Conference on Business Ethics & Human Values, University Business School, Panjab University, Chandigarh, 22nd -23rd December, 2010.

 

  • Vij, S., &Sharma, R. Role of SGFI in Empowerment of Children - A Case of Identification and Rehabilitation of Child Labour. SMF-IIMA International Conference on Challenges to Inclusive Growth in the Emerging Economies, Indian Institute of Management, Ahmadabad (IIMA), 15th -17th December, 2010.

 

  • Vij, S. Transforming education transforming India: The lovely journey. 13th Annual Convention of Strategic Management Forum, Indian Institute of Management, Lucknow (IIML), Noida Campus, 27th -29th May, 2010.

 

 

  • Singh, R., &Vij, S. Socio-economic and ethical implications of advertising: a perceptual study. International Marketing Conference on Marketing and Society, Indian Institute of Management, Kozhikode, Kerala (India), 8th -10th April, 2007.

 

  • Vij, S. Transforming small and medium enterprises (SMEs) - The cluster development approach. PCMA National Conference on Restructuring Business Organizations, SCD Govt College Ludhiana, 26th -28th February, 2005.

 

  • Vij, S., & Sharma, Identifying and assessing knowledge management practices. National Seminar on Issues and Challenges in Contemporary Management, Kurukshetra University, 29th -30th April, 2004.

 

  • Vij, S. & Sharma, D. Knowledge management orientation model - an empirical study.UGC Sponsored National Conference on Knowledge Management, Lyallpur Khalsa College, Jalandhar, 4th -5th December, 2004.

 

Dr. Girish Taneja

Research Papers

 

  • Impact of online ratings on the box office collection of Bollywood movies. International Journal of Internet Marketing and Advertising, 17(1-2), 2022, pp. 217-230.
  • How are higher education institutions defining their meta-description tags? International Journal of Educational Management, 32(7), 2018, pp. 1293-1306.

 

  • Taneja, G., &Vij, S. (2017). Big Bazaar Direct. IMT Case Journal,7(3).

 

  • Taneja, G. (2017). What happens Next. Emerald Emerging Markets Case Studies, 7(3).

 

  • Taneja, G. (2017). Nestle India Maggi Rebuilding Trust. Indian Journal of Marketing.

 

  • Taneja, G. (2017). A Case Study on Experiential Learning for Marketing Students. Indian Journal of Marketing, 46(4), pp. 39-48.

 

  • Taneja, G., Chakranaryan, V., & Shankar, S. (2015). Cross Cultural comparison of Preference for technology products between Indian and African Students. JSSGIW Journal of Management, 2(2), pp. 10-25.

 

  • Girdhar, R., &Taneja, G. (2014). Towards sustainability in retail industry: A study of social and environmental sustainability practices of selected organized retailers in India. FIIB Business Review (FBR), 2 (2), pp. 20-25.

 

  • Chakranaryan, V., &Taneja, G. (2014). Identifying Potential Segments in the Indian Market for New and Renewable Energy Products: A Review of Demographics and Psychographics. JSSGIW Journal of Management, 1(2), pp. 12-23.

 

  • Taneja, G., A. Dutta, A., &Girdhar, R. (2013). Enhancing personal selling skill of management students through experiential learning. International Journal of Management, 4(4), pp. 193-199.

 

 

  • Taneja, G., Joshi, M., Gupta, N., & Kumar, A. (2013). Ziva pharmaceutical exploring international markets for expansion. Pacific Business Review International, 5(11), pp. 98-107.

 

  • Girdhar, R., &Taneja, G. (2013). A review of Environmental Sustainability Practices of Major Organized Retailers in India. OJAS- Expanding Knowledge Horizon, 2(1), pp. 7-15.

 

  • Taneja, G., Girdhar, R., & Gupta, N. (2012). Marketing Strategies of Global Brand in Indian Markets. Researchers World- Journal of Arts, Science & Commerce, pp. 71-78.

 

  • Taneja, G., &Kumari, L. (2012). “Bank’s Employees Perception on Quality of Work Life and its Relation with Job satisfaction in Malwa Region of Punjab”, International Journal of Research in Commerce, Economics & Management, 2(9), 71-76.

 

  • Taneja, G., &Kumari, L. (2012). Quality of Work Life and its Relation with Job Satisfaction. International Journal of Research in Commerce & Management, 3(2), pp. 97-105.

 

  • Girdhar, R., &Taneja, G. Potential Impact of ‘FDI in Multi-Brand Retail Trade’ on Stakeholders in Indian Retail Industry, Impact of Foreign Direct Investment on Economic Growth in India. 978-93-82816-00-3.

 

  • Taneja, G., & Kaushik, N. (2009). Factors Influencing Customer Perception towards Banking Services. Marketing Paradigm, 1(1), pp. 17-24.

 

  • Taneja, G. (2008). Impact of Pharmaceutical Industry Promotion Mix on Doctor’s Prescribing Mix. Asia Pacific Business Review, 4(4), pp. 82-95.

 

  • Taneja, G. (2008). Sales Force Management – A Comparative Analysis of Major and Upcoming Pharmaceutical Companies In India. GurukulBusines Review, 4, pp. 112-117.

 

  • Taneja, G., & Arora, U. (2008). An Analytical Study of Dispensing Behavior of Chemists. Laksh Journal of IPEM, 2(1), pp. 82-90.

 

  • Kaushik, N., Kaushik, V., &Taneja, G. (2008). An Analytical study of Customer Preference and Satisfaction in Indian Domestic Aviation Sector. The ICFAI Journal of Brand Management, 1, pp. 6-19.

 

  • Taneja, G., & Kaushik, N. (2007). Customer’s Perception Towards Mobile Service Providers – An Analytical Study. The ICFAI Journal of Services Marketing, 3, pp. 39-52.

 

 

  • Taneja, G., & Kaushik, N. (2007). Customer’s Preference and Satisfaction towards Men’s Readymade Garment Retail Formats. The ICFAI Journal of Brand Management, 4(4), pp. 14-27.

 

  • Taneja, G., Kaushik, N., & Arora, U. (2007). Influence of Promotional Tools offered by Pharmaceutical Industry on Physicians Prescribing Behaviour. AIMA Journal of Management Research, pp. 01-19.

 

  • Taneja, G., & Arora, U. (2007). Physician Perception Towards Promotional Tools Offered by Pharmaceutical Industry – A Comparative Age Wise Analysis. Journal of IPM, 8(1), pp. 01-16.

 

  • Taneja, G., & Arora, U. (2007). Physician Perception Towards Promotional Tools Offered by Pharmaceutical Industry – A Comparative Practicing Status Wise Analysis. The Icfaian of Management Research, pp. 7-18.

 

  • Taneja, G., & Arora, U. (2006). Promotional Tools in Pharmaceutical Industry – A Comparative Analysis of Major and Upcoming Players in India. Journal of IPM, 7(2), pp. 26-34.

 

  • Arora, U., &Taneja, G. (2006). An Analytical Study of Physicians Behaviour Towards Marketing of Pharmaceutical Products. Indian Journal of Marketing, 36(11), pp. 10-13.

 

 

Conference Papers

 

 

  • Taneja, G. A review of factors qualifying India as a market for new and renewable energy products. PTU sponsored National Conference on Rethink, Redefine, Redesign: A Futurisitic Approach to Business, Apeejay Institute of Management & Technology, Jalandhar, Punjab, April, 2014

 

  • Taneja, G. Indian Pharma Industry in the Post WTO era- A management perspective. National Seminar on Managerial Issues in Seamless Economy, Dept. of Business Management, Guru Jambheshwar University, Hisar, Haryana, 27th -28th February, 2004.

 

Dr. Ashutosh Gupta

Research Papers

  • Gupta, A. and Nagrath G. (2020). “Regulatory Decontrol of Indian Sugar Companies: A Financial Perspective”. SugarTech. 22/967-77.

 

  • Gupta, A. and Nagrath G. (2020). “Determinants of Profitability of Non-Banking Financial Companies – A Panel Data Approach” GNA Journal of Management and Technology. Vol. 10.pp 13-17.
  • Daroch, B, Nagrath,G., Gupta,A (2021). “A Study on Factors Limiting Online Shopping Behaviour of Consumers”. Rajagiri Management Journal. Vol.15.39-52

 

  • Nagrath, G, Gupta, A., Daroch,B. An assessment of Job Motivation of school Teachers through Job diagnostic survey” Opus. Symbiosis centre for Management and Human Resource Development. Vol 11/ 94-106

 

  • Gupta, A. and Nagrath G. (2019). “Mutual Fund Investments and Socio Economic Status- An Empirical Study of Punjab. “GNA Journal of Management and Technology. Vol. 10.

 

  • Gupta, A and Kaur, H. (2019) “Financial Performance of Regional Rural Banks of Punjab: A Comparative Study” Unnayan- International Bulletin of Management and Economics. Vol. 10. Pp. 55-65.

 

  • Gupta, A and Randhawa, G. (2018) “Welfare Facilities In Sugar Mills of Punjab: An Empirical Study” Indian Management Studies, Vol. 22 (1), pp. 53-70.

 

  • Gupta, A and Randhawa, G. (2018) "Financial Status of Cooperative Sugar mills in Punjab". Co-operative Perspective. Vol. 53 (1&2), pp. 1-17.

 

  • Gupta, A and Randhawa, G. (2018) “Social Security practices in co-operative and private sugar mills of Punjab- A comparative study” Business Analyst. Vol. 38 (2), pp. 26-44.

 

  • Gupta, A and Randhawa, G. (2018). “Financial Performance of Sugar Mills in Punjab- A Comparative Study” Indian Journal of Accounting. Vol.50 (1). Pp.87-96.

 

  • Nagrath, G and Gupta, A. (2018). “A Study on Holland’s Personality Types and Employment Realities- An Empirical Evidence”. Indian Journal of Training and Development. Vol. 48 (1). Pp. 34-43.

 

  • Jain, V and Gupta, A. (2018). “Impact of the Fourth Industrial Revolution on India- Opportunities and challenges” Conference Issue. Pp. 89-108.

 

  • Randhawa, G., & Gupta, A. (2017). Key Indicators of Sugar Industry- A Comparative Study of Punjab. Pravara Management Review (VikhePatil Foundation’s, PUNE), 16(1).

 

  • Randhawa, G., & Gupta, A. (2017). Workers perception of welfare facilities: A Comparative Study of Sugar mills of Punjab. Jaipuria International Journal of Management Dynamics, 17(1).
  • Randhawa, G., & Gupta, A. (2016). An Assessment of Growth of Technical Education in India. “Management Mosaic”, Haryana School of Business, Guru Jambeshwar University, Hisar.

 

  • Nagrath, G., & Gupta, A. (2015). Reasons of Unbalanced Growth of Management Institutes in Punjab. Euro Asia Research and Development Association, International Journal of research in IT and Management, 5(4), pp. 1-16.

 

  • Randhawa, G., & Gupta, A. (2014). Present Status and Challenges of Sugar Industry in Punjab. Prajnan- Journal of Social and Management Sciences-National Institute of Banking Management, 42(4). 375-391.

 

  • Gupta, G., & Gupta, A. (2013). Green Recruiting, International Journal of Management & Information Technology, 3(3), pp. 32-36.

 

  • Gupta, A., & Randhawa, G. (2012). Services in Insurance Sector-A Doubtful Case. International Journal of Marketing, Financial Services & Management Research, 1(5), pp. 34-41.

 

  • Gupta, A. (2008). Pragmatics of Mutual Funds, GNA Journal of Management & Technology, 3(1).

 

Conference Papers

 

  • Gupta, A., & Nagrath, G. A Study on Personality Types and Employment Realities. International Conference on Strategic Competency Mapping for Talent Management and Retention, University Business School, Panjab University, Chandigarh, 18th-19th January, 2018.

 

  • Randhawa, G., & Gupta, A. An Assessment of Growth of Technical Education in India. 8th National conference on Business and Management, Haryana School of Business, Guru Jambheshwar University of Science and Technology, Hisar, 10th- 11th February, 2016.

 

  • Randhawa, G., & Gupta, A. Technical Education in India: Present Challenges and Suggestions. UGC sponsored National Conference, Guru Nanak Dev University College, Jalandhar, 27th -28th March, 2015.

 

  • Gupta, G., & Gupta, A. Reasons for Unbalanced Growth of Management Institutes in Punjab. UGC Sponsored National Conference on Social Sector in India: Perspective and Solutions, by Hindu Kanya College, Kapurthala, 26th -27th October, 2012.

 

  • Gupta, G., & Gupta, A. Growth of Management Institutes in Punjab. 6th International Conference on India in an era of Global Uncertainties: Issues, Opportunities & Challenges,GianJyoti Institute of Management & Technology, Mohali, 7th April, 2012.
  • Gupta, G., & Gupta, A. Problems before Management Education in India. AICTE sponsored National Seminar on Management Education in 21st Century: The Experience of First Decade, Action for Sustainable, Efficacious Development & Awareness (ASEA) &Omkarananda Institute of Management & Technology (OIMT), Rishikesh, 11th -12th February, 2012.

 

  • Gupta, A., & Randhawa, G. Services in Insurance Sector- Certain Ethical Issues. National Seminar on “Service-Led Growth: The Role of Service Sector in Indian Economic Development, Guru Nanak Dev University, Amritsar, 29th April, 2011.

 

  • Gupta, G., & Gupta, A. Green Recruiting. National conference on Strategic Human Resource Management, Rayat Institute of Management & Punjab Commerce & Management Association, Ropar, 26thNovember, 2010.

 

Dr. Gitika Nagrath

 

Research Papers

 

  • Daroch, B., Nagrath, G. and Gupta, A. (2021). “A study on factors limiting online shopping behaviour of consumers”, Rajagiri Management Journal, DOI 10.1108/RAMJ-07-2020-0038, ISSN: 0972-9968.

 

  • Nagrath, G., Gupta, A. & Bindia (2020). “An Assessment of Job Motivation of School Teachers through Job Diagnostic Survey”, OPUS: HR Journal (Symbiosis Centre of Management and Human Resource Development), Vol. 11 (1), 94-106. ISSN- 0973-9866.

 

  • Gupta, A. & Nagrath, G. (2020). “Regulatory Decontrol of Indian Sugar Companies: A Financial Perspective”, Vol. 22 (6), 967-977. ISSN- 09721525 https://doi.org/10.1007/s12355-020-00857-4.

 

  • Nagrath, G. (2019). “A Study on demographic based differences in work motivation of school teachers”, Indian Journal of Training and Development, Vol. 49 (1), 36-41. ISSN-09715592.

 

  • Nagrath, G. (2019). “Work Motivation of School Teachers: An Application of Job Characteristics Model”, Journal of Strategic Human Resource Management, Vol. 8 (2), 26-30. ISSN-2277-2138.

 

  • Nagrath, G. & Gupta, A. (2018). “A Study on Holland’s Personality Types and Employment Realities: An Empirical Evidence”, Indian Journal of Training and Development, Vol. 48 (1), 34-43.

 

  • Nagrath, G. & Sidhu, A.S. (2018). “Antecedents Determining Quality of Management Education in Punjab: A Student’s Outlook”, Metamorphosis, Vol. 17 (1), 18-27.

 

  • Bindia & Nagrath, G. (2018). “Studying the Relationship between Emotional Intelligence and Stress among Teachers of Professional Institutes”, International Journal of Movement Education and Social Science, Vol. 7 (1), 374-381. ISSN-2321-3779 (O), 2278-0793 (P)

 

  • Nagrath, G. & Sidhu, A.S. (2016). “Management Education in Punjab: Growth and Quality Concern”, Pravara Management Review, Vol. 16 (1), 31-38. ISSN-09757201

 

  • Nagrath, G. & Sidhu, A.S. (2016). “An Empirical Evidence on the Factors Affecting the Quality of Management Education in Punjab”, DIAS Technology Review, Vol. 13 (1), 45-54. ISSN- 09729658.

 

  • Nagrath, G. & Gupta, A. (2015). “Reasons of Unbalanced Growth of Management Institutes in Punjab”, International Journal of Research in IT and Management”, Vol. 5 (4), 1-16. ISSN-2231-4334

 

  • Nagrath, G. & Khanna, P. (2015). “Recent Developments in Corporate Governance: An Indian Context” International Journal of Research in Economics and Social Sciences, Vol 5 (4), 202-220. ISSN-2249-7382

 

  • Nagrath, G. & Gupta, A. (2013). “Green Recruiting”, International Journal of Management & Information Technology, Vol.3, (3), 32-36. ISSN-2278-5612
  • Khanna, P. & Nagrath, G. (2011). “Status of Corporate Social Responsibility in Indian Context”, Asia Pacific Journal of Research in Business Management, Vol 2 (1), 178-187. ISSN-2229-4104

 

  • Nagrath, G. & Singh, D.R. (2008). “Work-Family Conflict among Teachers of Professional Educational Institutes” in Effective Management, Vol 25 (1), 33-38.

 

Conference Papers

 

  • Daroch, B. & Nagrath, G. (2018). “Studying the Relationship between Emotional Intelligence and Stress among Teachers of Professional Institutes”, International Conference on Research Development in Arts, Social Science, & Humanities organized by The Indian Council of Social Science Research, Panjab University Campus, Chandigarh, 18th March.

 

  • Nagrath, G. & Gupta, A. (2018). “A Study on Personality Types and Employment Realities”, International Conference on Strategic Competency Mapping for Talent Management and Retention organized by University Business School, Panjab University, Chandigarh, 18-19 January.

 

  • Nagrath, G. & Sidhu, A.S. (2016). “A Comparative Analysis of Perception on Social and Educational Concerns of Faculty and Students in Punjab”, 20th Annual conference of Indian Political Economy Association organized by Indian Political Economy Association & Punjab School of Economics, Guru Nanak Dev University, Amritsar, 04-06 November.

 

  • Nagrath, G. & Sidhu, A.S. (2015). “A Study on the Values of Faculty and Students: An Empirical Evidence” 13th International conference on Spirituality and Management organized by Punjab & Commerce Management Association & Shri Guru Teg Bahadur Khalsa College, Shri Anandpur Sahib on 27-28 November.

 

  • Nagrath, G. & Khanna, P. (2012). “Recent Developments in Corporate Governance: In Indian Context”, International conference on Emerging Economies-Frontier Issues and Potential Strategies in Global Growth organized by Economic Growth and Research Association & RIMT- Institute of Engineering & Technology, Mandi Gobindgarh on 24-25 November.

 

  • Nagrath, G. (2012). “Reasons for Unbalanced Growth of Management Institutes in Punjab”, UGC sponsored national conference on Social Sector in India: Perspective and Solutions organized by Hindu Kanya College, Kapurthala on 26-27 October.

 

  • Nagrath, G. & Gupta, A. (2012). “Growth of Management Institutes in Punjab”, 6th International conference on India in an era of Global Uncertainties: Issues, Opportunities & Challenges organized by Gian Jyoti Institute of Management & Technology, Mohali on 7th April.

 

  • Nagrath, G. & Gupta, A. (2012). “Problems before Management Education in India”, AICTE sponsored National Seminar on Management Education in 21st Century: The Experience of First Decade organized by Action for Sustainable, Efficacious Development & Awareness (ASEA) & Omkarananda Institute of Management & Technology (OIMT), Rishikesh on 11-12 Feburary.

 

  • Nagrath, G. (2010). “Green Recruiting”, National conference on Strategic Human Resource Management organized by Rayat Institute of Management (Ropar) & Punjab Commerce & Management Association on 26th November.

 

  • Nagrath, G. & Khanna, P. (2010). “Corporate Social Responsibility”, 7th International conference on The Troubled Waters of Global Business organized by Punjab College of Technical Education on 21st May.

 

  • Nagrath, G. (2007). “Work-Family Conflict among Teachers of Professional Education Institutes”, National Seminar on Globalisation of Indian Economy: opportunities and Challenges organized by School of Management Sciences, Varanasi on 6th-7th October.

 

Dr.Garima Baluja

 

Research Papers

 

  • Baluja, G. & Singh (2019). The impact of market conditions on the aftermarket survival of Initial Public Offerings in India : An Accelerated Failure Time approach. “The IUP journal of financial risk management”, 16 (2), 7-30.

 

  • Baluja, G. (2019). Role of Corporate Governance in determining IPO Survival. The IUP Journal of Corporate governance, 18(2), 25-38.

 

  • Baluja, G. (2019). Effect of Demonetization on Indian Stock Market: An Empirical study. Management Today, 9(2), 84-90.

 

  • Baluja, G. (2018). Does Size matters for IPO survival: Empirical Evidence from India. Vision- The Journal of Business Perspective, 22(1), pp. 88-104.

 

  • Baluja, G. (2017).Survival of the Fittest: An Empirical Analysis of IPOs in the Post-SEBI Era. Business Analyst, 37(2), pp. 79-106.

 

  • Baluja, G., & Singh B. (2016). Lead Manager’s Reputation and Aftermarket Survival of Initial Public Offerings: Empirical Evidence from India. Management and Labor Studies, Sage Publication, 41(4), pp. 384-404.

 

  • Baluja, G. (2016). Financial Literacy among Women in India: A Review. Pacific Business Review International, 9(4), pp. 82-88.

 

  • Baluja, G., & Singh, B. (2016). The Survival Analysis of Initial Public Offerings in India. Journal of Advances in Management Research, 13(1), pp. 23-41.

 

  • Baluja, G., & Singh, B. (2015). Survival Pattern of Initial Public Offerings in India: An Empirical Study. Amity Business Review, 15(2), pp. 1-18.

 

  • Baluja, G., & Singh, B. (2014). The Determinants of Survival of Initial Public Offerings in India: An Empirical Study. The IUP Journal of Financial Risk Management, 11(4), pp. 7-30.

 

  • Baluja, G. (2013). Comparative Analysis of listing price performance between different graded IPOs in India. Pacific Business Review International, 6(5), pp. 1-7.

 

  • Arora, H., &Baluja, G. (2013). Dynamics of FII flows on Indian stock market volatility: An empirical exploration using Garch Approach. Pacific Business Review International, 6(2), pp. 41-47.

 

  • Baluja, G., & Arora, H. (2011). Impact of Mutual Fund Investment on Indian Stock Market Volatility: A Garch Approach. Business Vision, 7(I &II), pp. 97-106.

 

  • Baluja, G. (2012). Inflation Growth Nexus: An Empirical analysis of India. Almanac 2012: Inflationary Tendencies in Indian Economy & its Impact on Growth, II, pp. 301-307.

 

Conference Papers

 

  • Baluja, G. Size Effect on the Aftermarket Survival of IPOs in India: An AFT Approach. 7th India Finance Conference, IIM Bangalore, 20th -22nd December, 2017.

 

  • Baluja, G. Survival Analysis of IPOs in Hot and Cold Market: An AFT Approach. 5th PAN IIM World Management Conference, IIM Lucknow, 14th -16th December, 2017.

 

  • Baluja, G. Aftermarket Survival of Initial Public Offerings: A Review. 70th All India Commerce Association Conference, IIS Jaipur,12th -14th October, 2017.

 

  • Baluja, G. Effect of Demonetization on Indian Stock Market: An Empirical study. InternationalConference on Digital Revolutions in Business: Convergence and Integration, UBS Chandigarh, 27th -28th September, 2017.

 

  • Baluja, G. Role of Corporate Governance in determining IPO Survival. 14th International Conference on 'Business Ethics and Corporate Governance, GNA University, 22nd -23rd September, 2017.

 

  • Baluja, G., & Singh. B. Lead Manager’s Reputation and Aftermarket Survival of Initial Public Offerings: Empirical Evidence from India. National Conference on Financial System Reforms & Economic Growth: Issues & Challenges, LalBahadurShastri Institute of Management, New Delhi, 26th -27th February, 2016.

 

  • Baluja, G. Foreign Direct Investment and Economic Growth in India. International Conference on Globalisation of Markets: Emerging Challenges, KanyaMahaVidyalya, Jalandhar, 27th January, 2016.

 

  • Financial Literacy among Women in India: A Review. First International Conference on Personal Finance for Indian Women: The Strategic Dimensions, BanasthaliVidyapith, Jaipur, 15th -16th January, 2016.

 

  • Baluja, G., & Singh. B. The After-market Survival of Initial Public Offerings in India. 6th Doctoral Thesis Conference, IBS Hyderabad in collaboration with Broad College of Business Management, Michigan State University, East Lansing, USA, 26th -27th April, 2013.

 

Pranjal Pachpore

 

Research Papers

  • Malhan, S., Bindia., &Pachpore, P. (2016). Measures to turn around the Indian Higher Education System. International Journal of Research in Business Studies, 1(1), pp. 63-70.

 

  • Bindia, &Pachpore, P. (2015). District wise Prioritizing for public fund utilization to improve the HDI of Bihar. I-Explore International Research Journal Consortium, India, 4(5), pp. 9-12.

 

  • Bindia, &Pachpore, P. (2015). District Wise Prioritizing for Public Fund Utilization to Improve the HDI of Rajasthan. MERC Global's International Journal of Social Science & Management, 2(4), pp. 219-222.

 

  • Bindia, &Pachpore, P. (2015). District Wise Prioritizing for Public Fund Utilization to Improve the HDI of Uttar Pradesh. International Journal of Business Management and Scientific Research, 5, pp. 7-14.

 

  • Pachpore, P., & Sharma, P. (2014). District wise prioritizing for public fund utilization to improve the HDI of Maharashtra, IJMSSR.

 

  • Pachpore, P., & Sharma, P. (2013). District wise prioritizing for public fund utilization to improve the HDI of Kerala. 4D international journal of Management and Science, 4(1), pp. 123.

 

  • Pachpore, P., & Sharma, P. (2013). District wise prioritizing for public fund utilization to improve the HDI of Madhya Pradesh. 4D International Journal of IT and Commerce, 3(2), pp. 118.

 

  • Pachpore, P. (2013). Measures to Turnaround the Indian Higher Education System. International Journal of Management and Social Sciences Research (IJMSSR), 2(6), pp. 90-95.

 

  • Pachpore, P. (2012). Nature’s Company. Proficient Journal of Management.

 

  • Pachpore, P., & Sharma, P. District wise prioritizing for public fund utilization to improve the HDI of Punjab, PIRJMs.

 

  • Pachpore, P. Are we on a verge of revolution? 4D international journal of management and science.

 

  • Pachpore, P. Genetics as a tool for market segmentation. Proficient Journal of Management.

 

Puneet Sharma

Research Papers

 

  • Pachpore, P., & Sharma, P. (2014). District wise prioritizing for public fund utilization to improve the HDI of Maharashtra, IJMSSR.

 

  • Pachpore, P., & Sharma, P. (2013). District wise prioritizing for public fund utilization to improve the HDI of Kerala. 4D international journal of Management and Science, 4(1), pp. 123.

 

  • Pachpore, P., & Sharma, P. (2013). District wise prioritizing for public fund utilization to improve the HDI of Madhya Pradesh. 4D International Journal of IT and Commerce, 3(2), pp. 118.

 

  • Pachpore, P., & Sharma, P. District wise prioritizing for public fund utilization to improve the HDI of Punjab, PIRJMs.

 

Conference Papers

 

  • Sharma, P., &Pachpore, P. Strategies for harnessing the potential of the Indian Higher Education System. National Seminar on Ruralization to Globalization, MMD DAV College, Gidderbaha, January, 2014.

 

 

Sidhartha Sharma

Research Papers

 

  • Sharma, S. (2017). Emotional intelligence at the Workplace: Why it means more than intelligence. PRJ, V, pp. 21-26.

 

  • Sharma, S. (2017). Human Resource Factors and Competitive Challenges Influencing the Supply Chain World: Review and Analysis. Pacific business review international, 10 (1), pp. 148-152.

 

  • Sharma, S. G. S. (2017). Impact of IFRS on the Financial Reporting Practices of Selected Countries: Review and Analysis. International Journal of Economic Perspectives, XI (2), pp. 555-562.

 

  • Sharma, S. G. S. (2017). Strategic accounting: Role of accounting in formulating and implementing multinational business strategy at different environmental levels. International Journal of science, Technology and Management, VI (1), pp. 256-262.

 

  • Sharma, S. (2016). A comparative study of financial reporting practices in India, US, and UK in line with IFRS. International journal of advanced research, IV (8), 1532-1542.

 

  • Sharma, S. (2016). Inter-generational conflicts at the workplace: Misconceptions and realities? Psycho-Lingua, 46(2), pp. 146-152.

 

  • Sharma, S. (2016). Impact of changing lifestyle on Indian customers. Future Retailing in India, I, pp. 166-172.

 

  • Sharma, S. (2015). Factors Affecting the development of international accounting: Review and analysis. International journal of research in Commerce and Management, VII, pp. 29-22.

 

  • Sharma, S. (2015). Venture capital financing in India: Review and analysis. The Summit, I, pp. 39-45.

 

  • Sharma, S. (2015). Corporate restructuring in India: status and key strategies. APEX, III, pp. 8-11.

 

  • Sharma, S. (2014). Mutual funds in India: Review and analysis. ACBS, I, pp. 443-449

 

  • Sharma, S. (2014). Accounting diversity and development in global arena. ICRIET, II, pp. 713-717.
  • Sharma, S. (2013). E-Marketing Models: Review and analysis. PRJ, I, pp. 187-194.

 

Conference Papers

 

  • Sharma, S., & Raheja, S. The influence of demographic variables on emotional intelligence: A study on Punjab. Entrepreneurship & Sustainability: A Skill India Perspective- International Conference, Footwear Design & Development Institute (FDDI), Noida, 25th June, 2017.

 

  • Sharma, S. Is forensic accounting a winning strategy over external auditing in India: review and analysis. Entrepreneurship & Sustainability: A Skill India Perspective-International Conference, Footwear Design & Development Institute (FDDI), Noida, 25th June, 2017.

 

  • Sharma, S. Strategic accounting: Role of accounting in formulating and implementing multinational business strategy at different environmental levels. 7th International Conference on Engineering Technology, Science and Management Innovation, Institution of Electronics and Telecommunication Engineers, Delhi, India, 17th July, 2017.

 

  • Sharma, S. Inter-generational conflicts at the workplace: Misconceptions and realities?10th national conference of Praachi psycho-cultural research association: Need of psychological intervention in global society, DAV College, Ferozepur, 18th-19th March, 2016.

 

  • Sharma, S. Accounting diversity and development in global arena. 1st international conference on research and innovations in engineering and technology, Amritsar, 19th-20th December, 2014.

 

  • Sharma, S., Emotional intelligence at the workplace, 5th national conference on innovative management practices for business excellence, GNA-IMT, Jalandhar, India, 15th March, 2014.

 

  • Sharma, S. Human resource issues in supply chain management. National Seminar on supply chain management: Issues and challenges, UBS, Chandigarh, India, 25th March, 2015.

 

  • Sharma, S. Mutual funds in India: review and analysis. National conference on advancements in computer and business studies, ACET, Amritsar, 19th-20th December, 2014.

 

  • Sharma, S. Corporate restructuring in India: status and strategies. National conference on corporate regulatory reforms- perspective, issues and challenges under new company law, DAV College, Jalandhar, 8th-9th March, 2014.

 

  • The present scenario of mutual funds in India. Contemporary issues in leadership and management, HMV College, Jalandhar, 17th-18th January, 2014.

 

  • Sharma, S. E-Marketing Models: Review and analysis. National Seminar on emerging scenario of Indian markets, DAV College, Phillaur, and 21st -22nd January, 2013.

 

  • Sharma, S. The present scenario of e-marketing in India. National seminar on new media and present scenario, DAV College, Jalandhar, 19th-20th October, 2012.

 

Bindia Daroch

Research Papers

  • Daroch, B., Nagrath, G., and Gupta, A. (2021). “A study on factors limiting online shopping behaviour of consumers”, Rajagiri Management Journal, DOI 10.1108/RAMJ-07-2020-0038, ISSN: 0972-9968.

 

  • Nagrath, G., Gupta, A. & Bindia (2020). “An Assessment of Job Motivation of School Teachers through Job Diagnostic Survey”, OPUS: HR Journal (Symbiosis Centre of Management and Human Resource Development), Vol. 11 (1), 94-106. ISSN- 0973-9866.

 

  • Daroch, B., & Nagrath, G. (2018). Studying the Relationship between Emotional Intelligence and Stress Among Teachers of Professional Institute. International Journal of Movement Education and Social Science, Vol 7(1), pp. 374-381.

 

  • Daroch, B. (2017). Consumer’s Perception Towards Social Media Advertising. International Journal of Research in Business Studies, 2 (1), pp. 53-64.

 

  • Walia, G. K., & Daroch, B. (2017). Retention Practices: Remedy to Employee Turnover Disease. International Journal of Engineering Technology, Management and AppliedSciences, 5 (5), pp. 576-581.

 

  • Malhan, S., Bindia., &Pachpore, P. (2016). Measures to turn around the Indian Higher Education System. International Journal of Research in Business Studies, 1(1), pp. 63-70.

 

  • Bindia, &Pachpore, P. (2015). District wise Prioritizing for public fund utilization to improve the HDI of Bihar. I-Explore International Research Journal Consortium, India, 4(5), pp. 9-12.

 

  • Bindia, &Pachpore, P. (2015). District Wise Prioritizing for Public Fund Utilization to Improve the HDI of Rajasthan. MERC Global's International Journal of Social Science & Management, 2(4), pp. 219-222.

 

  • Bindia, &Pachpore, P. (2015). District Wise Prioritizing for Public Fund Utilization to Improve the HDI of Uttar Pradesh. International Journal of Business Management and Scientific Research, 5, pp. 7-14.

 

Conference Papers

  • Daroch, B. (2019). “Factors Limiting E-Retailing Behaviour of Consumers”, National Conference on Transforming Indian Business in Changing Economic Environment jointly organized by Punjab & Commerce Management Association & Hindu Kanya College, Kapurthala, 6th April.

 

  • Daroch, B., & Nagrath, G. Studying the Relationship between Emotional Intelligence and Stress among Teachers of Professional Institutes. International Conference on Research Development in Arts, Social Science, & Humanities, The Indian Council of Social Science Research, Panjab University Campus, Chandigarh, 18th March, 2018.

 

  • Walia, G. K., & Daroch, B. Retention Practices: Remedy to Employee Turnover Disease. International Conference on New Frontiers of Engineering, Science, Management and Humanities (ICNFESMH), National Institute of Technical Teachers Training and Research, Chandigarh, 21st May, 2017.

 

  • Daroch, B.Consumer’s Perception Towards Social Media Advertising. International Conference on Research in Business- Business Management in Todays Networked World: Challenges and Opportunities, Indian Research Organization, New Delhi, 16th April, 2017.

 

  • Malhan, S., Bindia., &Pachpore, P. Measures to turn around the Indian Higher Education System. International Conference on Research in Business- Business Management in 21st Century: Role of Academic Research, Indian Research Organization, New Delhi, 17th April, 2016.

 

Saloni Raheja

 

Research Papers

 

  • Kumar, S. and Raheja, S, “Service Quality Gap in Public and Private Companies: A Study on Heath Insurance Sector” at DAV University on September 24-25, 2022.

 

  • Raheja, S. and Dhiman, B, “Investor’s Risk Tolerance: A Study on Emotional Intelligence” at LPU on January 28, 2022

 

  • Raheja, S. and Singh, G. (2020), “Behavior of Investors towards Investment and Risk Tolerance”, GNA Journal of Management and Technology, Vol. XI, No. 1, pp.18-23.

 

  • Raheja, S. and Dhiman, B. (2020), “How do Emotional Intelligence and Behavioral Biases of Investors determine their Investment Decisions?” Rajagiri Management Journal, Vol. 14, No.1, pp. 35-47.

 

  • Singh, G. and Raheja, S. (2019), “A Study on Factors Affecting Academicians Investment Behavior”, Pramana Research Journal, Vol. 9, Issue 6, pp. 459-472.

 

  • Raheja, S., &Dhiman, B. (2018). Does Personality Traits and Emotional Intelligence of Investors determine their Risk Tolerance? Management and Labour Studies, 43(1), pp.88-99.

 

  • Raheja, S., &Dhiman, B. (2017). Role of Emotional Intelligence on Investment Decisions of Individuals. International Journal of Applied Business and Economic Research, 15(22), pp.1-9.

 

 

  • Raheja, S., &Dhiman, B. (2017). Influence of Personality Traits and Behavioral Biases on Investment Decision of Investors. Asian Journal of Management, 8(3), pp. 819-826.

 

  • Dhiman, R., &Raheja, S. (2017). Does Personality Traits and Emotional Intelligence Influence Investment Decisions of Investors? Asian Journal of Research in Social Science and Humanities, 7(7), pp. 99-110.

 

  • Raheja, S., &Dhiman, B. (2017). Does Investor Personality determine their Risk Tolerance? International Journal of Engineering Technology, Management and Applied Sciences, 5(7), pp. 439-448.

 

  • Jairath, J., &Raheja, S. (2016). Do Financial Literacy Affects Risk Tolerance of Individual Investors? CUGlobal Management Review, 5(2), pp. 3-10.

 

  • Raheja, S. (2016).Interplay of Investors Personality Traits and Risk Tolerance. CUGlobal Management Review, 4 (2), pp. 1-10

 

  • Dhiman, B., Babu, H., &Raheja, S. (2015). Influence of Demographics on Risk Tolerance Among Academicians – A Study. International Journal of Applied Business and Economic Research, 13(1), pp. 145-160.

 

  • Raheja, S. (2015). Corporate Governance: An Indian Perspective. Phillaur Research Journal, 3, pp. 5-9.

 

  • Raheja, S., &Jairath, J. (2015). Mutual Funds: Individual Investor Behavior. Indian Journal of Applied Research, 5(3), pp. 78-79.

 

  • Gupta, P., &Raheja, S. (2015). Online Advertising: A New Era of Marketing. Academicia: An International Multidisciplinary Research Journal, 5(4), pp. 225-232.

 

  • Raheja, S. (2014). Corporate Reporting: A Study on Recent Trends. The International Journal of Business & Management, 2(1) pp. 31-33.

 

  • Mahajan, S., &Raheja, S. (2014). Examine Relationship between Employees Satisfaction on Performance Appraisal System with Fairness of the System. Asian Journal of Management, 5(1), pp. 49-54.

 

  • Raheja, S., &Lamba, B. (2014). A Study on Influence of Demographic Factors Related to Risk Tolerance of Investors. International Journal of Research in Commerce & Management, 5(4), pp. 39-41.

 

  • Lamba, B., &Raheja, S. (2014). Rural India: Innovative Marketing Strategies. International Journal of Marketing and Technology, 4(5), pp. 110-123.

 

  • Raheja, S. (2014). Emami Limited: Product Development – A Case Study. International Journal of Management, IT and Engineering, 4(5), pp. 302-310.

 

  • Dhiman, B., &Raheja, S. (2013). Academicians Investment Behaviour: Determinants for Investment Decisions. Akimss – Journal of Research in Management, Computer Applications and Social Science, 2(1), pp. 1-13.

 

  • Raheja, S., &Lamba, B. (2013). Behaviour of Investors Towards Investment”, Indian Journal of Applied Research, 3(10), pp. 71-72.

 

 

Conference Papers

 

  • Raheja, S., &Dhiman, B. Do Investors Emotional Intelligence and Behavioral Biases determine their Investment Decisions. International Conference on Dynamics of Financial Sector Reforms, Lovely Professional University, Phagwara, 6th -7th April, 2018.

 

  • Sharma, S. and Raheja, S. Perception of People regarding GST. International Conference on Dynamics of Financial Sector Reforms, Lovely Professional University, Phagwara, 6th -7th April, 2018.

 

  • Sharma, S., &Raheja, S. Entrepreneurship & Sustainability: A Skill India Perspective. International Conference, Footwear Design & Development Institute (FDDI) Noida, 25th June, 2017.

 

  • Raheja, S., &Dhiman, B. Does Investor Personality determine their Risk Tolerance?7th International Conference on Engineering Technology, Science and Management Innovation, Institution of Electronics and Telecommunication Engineers, Delhi, India, 17th July, 2017.

 

  • Raheja, S., &Dhiman, B. Role of Emotional Intelligence on Investment Decisions of Individuals. Chitkara Doctoral Consortium, Rajpura, 13th May, 2017.

 

  • Raheja, S., &Dhiman, B. Is There Any Relation Between the Risk Tolerance, Investment Avenues and Investment Objectives? International Conference on Strategies for Global Competitiveness and Economic Growth, Lovely Professional University, 21st -22nd August, 2015.

 

  • Jairath, J., &Raheja, S. Academicia- Industry Linkage: Indian Scenario. National Seminar on Challenges Before Higher Education in India, Jalandhar, 27th -28th March, 2015.

 

  • Aggarwal, N., Raheja, S., &Lamba, B. A Study on Innovative Financial Instruments in Market International conference. KC International Journal on Engineering Science and Management, Nawansher, February, 2014.

 

  • Raheja, S. Women Empowerment: Role of Higher Education. National Seminar on Women Entrepreneurship, Empowerment & Development, New Delhi, BVIMR, 4th -5th March, 2014.

 

  • Raheja, S. Green Marketing: A Look on Indian Companies. National Conference On Advancements in Computer & Business Studies, Amritsar college of engineering & technology during, Amritsar, 26th -27th June, 2014.

 

  • Raheja, S. Women in Media: A Study On Challenges. 3rd International Conference On Competency Building Strategies in: Business and Technology for Sustainable Development, Tamil Nadu, 25th February, 2014.

 

  • Raheja, S. Company Auditor: Role & Responsibility. National Conference on Corporate Regulatory Reforms- Perspective, Issues & Challenges Under New Company Law, Jalandhar, 8th -9th March, 2014.

 

  • Raheja, S. Business Performance: An Influence of Entrepreneurial Orientation. International Conference On Global Performance Challenges Building and Sustaining Competitiveness, Amity University, Gurgaon, 11th -12th September, 2014.

 

  • Raheja, S. Women Entrepreneurship in India: Problems and Suggestions. National Seminar on Entrepreneurship Development and Management Skills, Jalandhar, 27th -28th February, 2014.

 

  • Lamba, B., &Raheja, S. Corporate Social Responsibility: A Study on Initiative by Indian Companies. International Conference On Contemporary Issues in Leadership and Management, Jalandhar, 17th -18th March, 2014.

 

Dr. Namrita Kalia

 

Research Papers

 

  • Kalia, N. & Bhardwaj, (2021).Contextual and task performance: role of employee engagement and organizational culture in hospitality industry. Vilakshan-XIMB Journal of Management., Emerald Publishing Limited, 8, (2),187-201.

 

  • Kalia, N., & Bhardwaj, B. (2019). Contextual and task performance: do demographic and organizational variables matter?. Rajagiri Management Journal. 13 (2), 30-42.

 

  • Kalia, N., & Verma, Y. S. (2017). Organizational culture and employee engagement: an interrelationship study in hospitality industry of Himachal Pradesh. International Journal of Human Resource Management and Research (IJHRMR), 7(3), 13-22.

 

  • Kalia, N., & Verma, Y. S. (2015). Employee engagement and job performance of employees: a study from hospitality industry in Himachal Pradesh. International Journal of Research in Business Management, 3(11), 83-94.

 

Dr. Balpreet Kaur

Research Papers

 

  • Kaur,B. and Sharma, R.R. (2022). Factors Enhancing Efficacy of B2C Sites in Online Virtual Environment: An Application of Conjoint Analysis, Vision: The Journal of Business Perspectives, Sage Publications, Scopus Indexed and Ranked C in Australian Business Deans Council, DOI: 10.1177/09722629221110039.

 

  • Kaur, B., Paul, J. and Sharma, R.R. (2022). The virality of advertising content. Journal of Research in Interactive Marketing, https://doi.org/10.1108/JRIM-10-2021-0268, Emerald Insight Journal, Impact factor 4.509, Scopus Indexed and Ranked B in Australian Business Deans Council.

 

  • Kaur, B. and Sharma R.R. (2021). Measuring the Impact of Creative Viral Advertising Content on Hierarchy-of-Effects: An Application of Structural Equation Modeling, International Journal of Internet Marketing and Advertising Scopus Indexed and Ranked C in Australian Business Deans Council. DOI: 10.1504/IJIMA.2021.10044785

 

  • Sharma, R. R. & Kaur, B. (2020). Email Viral Marketing: Modeling the Determinants of Creation of 'Viral Infection’. Management Decision, 58(1), 112-128. Emerald Insight Journal, Impact factor 4.9, Scopus Indexed and Ranked B in Australian Business Deans Council.

 

  • Kaur, B. & Sharma, R.R. (2019). Factors affecting behavioral intentions to use e-banking services: An extension of TAM in Indian Context. International Journal of Business and Globalisation, Indescience Publications (Scopus Indexed) DOI: 1504/IJBG.2019.10030639.

 

  • Kaur, B. & Sharma, R.R. (2018). Impact of Viral Advertising on Product Promotion: An Experimental Study. Indian Journal of Marketing (Scopus Indexed), 48(6), 57-68.

 

  • Sharma, R. R. & Kaur, B. (2018). Modeling the Elements and Effects of Global Viral Advertising Content-A Cross Cultural Framework. Vision: The Journal of Business Perspectives (Scopus Indexed), Sage Publications, 22(1),1-10.

 

  • Misra, S.K., Mehra, P. and Kaur, B. (2019). Factor influencing consumer choice of celebrity endorsement and their consequent effect on purchase decision. International Journal on Emerging Technologies (Scopus Indexed), 10(2), 392–397.

 

Publications in UGC Approved or Referred Journals

 

  • Mehra, P. and Kaur, B. (2020). Patient's perceptions towards support services provided by private hospitals in India," Indian Journal of Public Health Research & Development, 11(7), 1100-1105 (Refereed Peer-reviewed journal with Print ISSN: 0976-0245, Online ISSN: 0976-5506).

 

  • Mehra, P. and Kaur, B. (2020). Gesture Recognition: towards making future retail shopping experience stimulating. International Journal of Recent Technology and Engineering, Vol. 8(6), pp.2446-2449. (Refereed Peer-reviewed journal with ISSN 2277-3878)

 

  • Kaur, B. & Mehra, P. (2019). A Comparative Study on Effect of Television Advertisements on Rural vs. Urban Children and its Subsequent Effect on their Purchase Decisions. International Journal of Management, Technology and Engineering, Vol. IX, Issue II, pp. 1219-1227. (UGC Approved)

 

  • Kaur, B. and Mehra, P. (2018). Re-enforcing Customer Behaviour through the Power of Scent: A Study of Retail Store Environment. International Journal of Research and Analytical Reviews, Vol. 5(4), pp. 952-958. (UGC Approved).

 

  • Mehra, P. and Kaur, B. (2018). Organisational Tranquillity and its Effects on Employee Engagement” International Journal of Research and Analytical Reviews, 5(4), 959-967. (UGC Approved)

 

  • Sharma, R. R. & Kaur, B. (2016). A Structural Equation Modeling Approach to Study the Determinants of Consumers' Attitude towards Viral Marketing - An Empirical Study. Envision-International Journal of Commerce and Management, 10, 14-19. UGC –Sr. No.62481

 

  • Sharma, R. R. & Kaur, B. (2014). Modeling the Affect of Usability of Virtual Opinion Platforms on Customer Satisfaction and Spreading the Positive Word-of-Mouth- An Empirical Study. The Indian Journal of Commerce, 67(3), 104-113. (UGC Approved).

 

 

  • Kaur, B. and Sharma, R. R. (2013). Modeling the Antecedents and Outcomes of Viral Marketing Video. Business Analyst, A Refereed Journal of Shri Ram College of Commerce, New Delhi, 34(2), 167-179. (UGC Approved and Refereed Journal)

 

  • Sharma, R. R. & Kaur, B. (2013). An Empirical Investigation of Effectiveness of Viral Video Advertisements," Business Analyst, A Refereed Journal of Shri Ram College of Commerce, New Delhi, 34(1), 35-50. (UGC Approved and Refereed Journal)

 

 

  • Sharma, R. R. & Kaur, B. (2013). Modeling the Effects of Electronic Word-of-Mouth Communication on Product Purchase Decisions: An Empirical Investigation", GNA Journal of Management and Technology, VIII (2), 49-54. ISSN-0974-5726 (Refereed Journal)

 

  • Kaur, B., Kumar, S. and Sharma, R. R. (2012). Job Satisfaction of University Teachers in relation with Motivation. International Journal of Science & Emerging Technology With Latest Trends,.1, 52-69, ISSN-2250-3641

 

Dr. Anju Bala

Research Papers

 

  • Bala, A., and Gupta, K. (2020). Examining the Long Memory in Stock Returns and Liquidity in India. Copernican Journal of Finance & Accounting, 9(3), 25-43. ISSN: 2300-3065. Impact factor: 125. DOI: http://dx.doi.org/10.12775/CJFA.2020.010

 

  • Bala, Anju and Gupta, Kapil (2020), Examining the Impact of Structural Breaks on Long Memory of Stock Returns: Evidence from Bombay Stock Exchange of India Long Memory”, Management & Accounting Review, volume 19 no. 1, April 2020, PP-1-20, ISSN No: (impact factor: H index:3), DOI: http://dx.doi.org/10.24191/mar.v19i1

 

  • Bala, Anju and Gupta, Kapil (2019), Long term Memory: Evidence from Major Sectoral of India”, International Journal of Business Analytics and Intelligence” 7 (1) 2019, 17-28, ISSN: 2321-1857, (876) http://publishingindia.com/ijbai/

 

  • Bala, Anju and Gupta, Kapil (2018) “Testing the Long Memory Feature in Indian Equity Market”, “Optimization: Journal of Research in Management” ISSN-0974-0988, 17, Volume 10, Number 2, July- December, 2018, PP-30-39

 

  • Bala, Anju and Gupta, Kapil (2018) “Examining the Presence of Long Memory in Volatility, Nifty-50 and BSE Sensex Returns”, International Journal of Business and Management Invention (IJBMI), ISSN (Online): 2319 – 8028, ISSN (Print): 2319 – 801X, Volume 7 Issue 1 || January. 2018 || PP—66-73

 

 

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